Tuesday, 11 December 2012

Lost Worlds Racing - An Interim Update

As you all or hopefully most of you know, I'm the Ambassador for UK and The Netherlands for Lost Worlds Racing (www.lostworldsracing.com).
What this means is increasing their brand name and recognition. So I'm working on a few ideas.

Why would this fit in a MdS Blog? Well I was wondering this myself as well. To a level I still am, but I think it's all part of becoming a part of a different environment and world. Not a parallel world or universe, just something else, a change in interest and a change in who you meet up and hang out with. It's also part of mental preparation for the MdS. Getting in the mood of being active, rather than just sitting in front of some technological electronic device.

Now, what I've noticed is that everytime I mention the Causeway people I know get excited and their eyes get a little glimmer and sparkle. Of course I asked why is this? And it seems it's a gorgeous part of Ireland. I will most likely go and check out on the 4th of May 2013 when the Causeway 50k and 100k is.

This is the other part why I decided to write an extra episode of my blog. For those of you interested in participating, below are links to registration. And because I like and love y'all so much, there is a discount :-)

What is so special about Lost Worlds Racing:
When I mentioned it to this sales lady friend of ours, she immediately thought about dinosaurs. Well there ain't no dino's anymore. But they are National Heritage sites so we would like to believe that when the great reptiles roamed the earth, they went here as well.

What it means that the runs are in National Heritage sites? Well it's not your everyday place where you easily get access to. So it's a special place. And special places need to be treated special and preserved for years and generations to come.

So what we see in the MdS, is how the organisation under Patrick Bauer does everything to ensure the desert stays pure and we can keep on running and visiting it. They give back to the desert.

Why do we stick to 50k and 100k. Well those distance are do-able well within 24 hours and we try to do them on a Saturday. So Sunday can be the recovery day. It's about making it convenient and attractive to participate in a one day event.

So if any of you is interested, please feel free to contact me on michiel@lostworldsracing.com or (+447795333765) with questions.




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